ProElectrify AG, based in Herford, North Rhine-Westphalia, is a young, fast-growing company in the field of energy-efficient building refurbishment, electrical engineering and renewable energies. Founded in 2022 by Philip Kleineberg and Sascha Kloss, the company employs around 40 people and pursues a future-oriented concept that combines digitalisation, innovation and an employee-centric corporate culture.
A key success factor is the consistent integration of digital technologies into daily working practices. For example, ProElectrify is currently developing a solution that will allow customers to track the progress of their projects in real time - similar to a parcel delivery. In future, they will be able to call up personalised video updates from their construction site using QR codes. This digital transparency not only ensures a high level of customer satisfaction, but also relieves employees of recurring communication and gives them more freedom for their specialised work.
The company also sets standards internally. Employees benefit from a comprehensive benefits package that includes a company pension scheme, flexible working hours, home office options, company cars, coaching programmes and regular team events. These benefits - rated as particularly attractive according to Kununu - promote a pleasant working atmosphere and strengthen employee loyalty. The corporate culture is open, collegial and respectful. The company actively favours a diverse team: In addition to experienced specialists, career changers and young talents also find their place in the company. One example is master electrician Mona Kulka, who became aware of ProElectrify via social media and is now a campaign ambassador.
A high value is also placed on individual development. Employees receive targeted further training opportunities that help them to progress both professionally and personally. Open communication within the company, combined with a willingness to help shape the company, creates a strong sense of belonging.
ProElectrify impressively demonstrates how even smaller companies in the skilled trades sector can create an attractive working environment through innovation and a modern HR strategy .